DECENIO has once again joined forces with the Ronald McDonald Children's Foundation for a solidarity campaign just in time for Christmas. This marks the third consecutive year that the Portuguese brand partners with the foundation, whose mission is to support families with children undergoing hospital treatment.
In this partnership, titled “Love in Shares”, DECENIO has designed a pair of unisex socks decorated with words that best describe the feeling of “a home away from home”—which is, ultimately, what the foundation represents for these families during such a delicate time.
The socks have been available for purchase since December 1st in all physical stores and online. This is one of the most meaningful gifts to give this Christmas, as it will help make a difference in the lives of these families in vulnerable situations. For every pair of socks sold, €5 will be donated to the Ronald McDonald Children's Foundation.
The Ronald McDonald Children's Foundation is a nationwide reference for the support and care it provides to families of children undergoing hospital treatment. Currently, the foundation runs four projects: the Ronald McDonald Houses in Lisbon and Porto within hospitals, the Ronald McDonald Family Room at Santa Maria Hospital in Lisbon, and the Ronald McDonald Playroom at São João Hospital in Porto.
The Companhia das Soluções is the agency responsible for communication and press relations for Decenio.
