Hunter presents #HuntTheFeeling, an exciting new journey for the brand. Every lifestyle is unique and meaningful—whether you feel the call of slow walks in the countryside, the challenge of hard work on farms, the fast pace of city streets, or the newfound freedom of family getaways. Hunter boots, clothing, and accessories seamlessly adapt to a variety of lifestyles while meeting the unique needs of each group.
With Hunt The Feeling, Hunter highlights how its products are more than just footwear and clothing—they are an essential part of daily life, offering the perfect balance of practicality, comfort, and style in every aspect of life.
Every day is an adventure. #HuntTheFeeling
farmers and rural residents
Hunter’s heritage is deeply rooted in the countryside. Since 1856, the brand’s products have been trusted companions for those who live off the land, embodying a spirit of hard work and adventure. From first steps through muddy fields to long days on the farm, Hunter boots are made for the outdoors, combining durability, functionality, and comfort—ideal for those working in agriculture and navigating rural landscapes. The Hunt The Feeling campaign reconnects with these deep ties to rural life, celebrating the farmers, walkers, and countryside residents who have trusted Hunter for generations.
urban dwellers
For urban professionals with a busy schedule, Hunter Chelsea boots offer a sleek and waterproof solution that seamlessly transitions from the office to the streets. Compact and comfortable, they are perfect for city life, keeping urban dwellers protected from the elements without compromising on style.
urban families
Family days are filled with adventure, whether exploring city parks, cycling through wooded trails, or jumping in puddles on a forest walk. The Hunt The Feeling campaign celebrates these joyful moments, providing the perfect gear to keep every family member ready for anything. Iconic Hunter boots are made for play, built to withstand everything the day brings—from muddy playgrounds to rainy bike rides. For moms, dads, and little explorers, Hunter offers durability, comfort, and style, allowing them to focus on the fun. Wherever the family goes, Hunter keeps them dry, protected, and ready for every splash and step. Because the adventure never stops.
rural travelers
For the rural traveler, every step is a journey through nature – along peaceful forest trails, across misty hillsides, or through serene meadows. With a timeless design, Hunter boots allow travelers to explore at their own pace, enjoying the outdoors without worrying about the weather.
festival-goers
Festivals are at the heart of Hunter’s cultural legacy. From the iconic Original Tall and Original Short boots to the vibrant and youthful Play Collection, our boots have become a festival essential, offering bold style and the reliability needed for long days of music, dancing, and unpredictable weather. Whether you’re strolling through the mud or dancing in the sun, Hunter’s boots and accessories ensure you stay dry, comfortable, and effortlessly cool, making every festival moment unforgettable.
The Companhia das Soluções is the agency responsible for communication & press office for Hunter.
