Lisbon, October 13, 2024 – TOUS, a jewelry brand that shines with creativity and self-expression, reinforces its commitment to innovation by announcing its collaboration with the Portuguese brand BUZINA, founded by designer Vera Fernandes, at Lisbon Fashion Week.
"At TOUS, as a century-old jewelry company that always invests in craftsmanship and talent, we are thrilled to collaborate with BUZINA, which has shown from the start why our jewelry is so unique; through designer Vera's creative process, it was possible to combine pieces from the TOUS HOLD collection, creating the styled by BUZINA combinations that perfectly complement the looks from her brand's runway show at Lisbon Fashion Week", says Israel L. Roca, Design Director at TOUS.
The pieces from the TOUS Hold collection, known for their versatility, were chosen to complement the bold looks of the new BUZINA collection, creating a synergy between modern elegance and a baroque touch. One of the standout pieces of this collaboration is the statement belt, designed with oval rings of various sizes that form an XL link, reflecting the innovative spirit of both brands. The composition is further enhanced with double chains and extensions of precious stones from the ONX collection, which integrate harmoniously with the BUZINA collection pieces.
Vera Fernandes, Designer and Creator of BUZINA, highlighted the importance of this partnership, stating: “This collaboration is the result of a shared vision of creativity and attention to detail. The integration of TOUS pieces brought a new dimension to our collection, reinforcing the idea that fashion and jewelry can come together to create something truly innovative.”
The BUZINA fashion show, which took place this past weekend on October 12th at 5:30 PM at the iconic Pátio da Galé, was followed by a private cocktail hosted by TOUS. This exclusive event showcased the pieces worn during the show and provided a relaxed atmosphere for guests to enjoy an evening where fashion, art, and music merged. Renowned guests such as Catarina Maia, Alice Trewinnard, Maria Dominguez, Tiago Bandeira, Fabiana Cruz, and Olívia Ortiz were in attendance.
The collaboration between BUZINA and TOUS at ModaLisboa 2024 marks another chapter in both brands' commitment to innovation and creativity in the world of fashion and jewelry.
The Companhia das Soluções is the agency responsible for TOUS's communication and press relations.
